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Best SEO Companies For Small Businesses | A Comprehensive Guide
Best SEO Companies For Small Businesses | A Comprehensive Guide
Best SEO Companies For Small Businesses | A Comprehensive Guide
Best SEO Companies For Small Businesses | A Comprehensive Guide
Read about the best seo companies for small businesses. We pick out several key categories and our recommended SEO software for each. Find the right seo tools!
Read about the best seo companies for small businesses. We pick out several key categories and our recommended SEO software for each. Find the right seo tools!
Read about the best seo companies for small businesses. We pick out several key categories and our recommended SEO software for each. Find the right seo tools!
Read about the best seo companies for small businesses. We pick out several key categories and our recommended SEO software for each. Find the right seo tools!
Finley Cope
Finley Cope
Finley Cope
Finley Cope
In today’s competitive digital landscape, small businesses often struggle to get noticed online. With so many competitors vying for attention, having a solid search engine optimisation (SEO) strategy is no longer optional—it’s essential. SEO is the key to increasing your website’s visibility, attracting more customers, and ultimately driving your business's growth. But with so many SEO software tools out there, how do you choose the right ones?
This guide is designed to help small business owners navigate the often confusing world of SEO software tools. Whether you’re just starting out or looking to refine your strategy, we’ll walk you through the best seo companies for small businesses, highlighting their features and benefits so you can make informed decisions.
What is SEO?
Search engine optimisation, or SEO, refers to the process of improving your website so that it ranks higher on search engine results pages (SERPs). The higher your site ranks, the more visible it becomes to potential customers. SEO involves various tactics, including optimising your website's content, improving its technical structure, and building high-quality backlinks.
But SEO isn’t just about pleasing search engines. It’s also about creating a better experience for your users. When done right, SEO helps your website load faster, makes it easier to navigate, and ensures that your content meets the needs of your audience.
Recommended SEO Software for Small Businesses
Choosing the right SEO software is crucial for small businesses looking to maximise their online visibility. Below, we’ll break down some of the best tools across different categories, from SEO analysis to keyword research, rank checking, and more.
SEO Analysis Tools
SEO analysis tools help you understand how well your website is optimised for search engines. These tools give you a snapshot of your current performance and suggest areas where you can improve.
Google Search Console – Free
Google Search Console is an invaluable tool for anyone looking to improve their website’s presence on Google. And the best part? It’s completely free. This tool gives you insight into how your site is performing on Google, what search terms are bringing in visitors, and any issues that might be hurting your rankings.
Some of the key features include:
Performance reports: These show how often your site appears in search results, which queries are leading users to your site, and the click-through rate (CTR) of those queries.
Index coverage: This report helps you understand which pages on your site have been indexed by Google and alerts you to any problems.
Mobile usability: With more people searching on mobile devices than ever before, this report ensures your website is mobile-friendly.
Issue alerts: Get notified about critical issues like crawl errors, manual actions, and security problems.
Google Analytics – Free
While Google Analytics is primarily a web analytics tool, it’s also essential for any SEO strategy. It tracks and reports website traffic, giving you detailed insights into user behavior, traffic sources, and conversion rates—all crucial data for refining your SEO efforts.
Key features include:
Audience reports: Understand who your visitors are, including demographics, interests, and behavior.
Acquisition reports: See where your traffic is coming from—whether it's search engines, social media, or other referral sites.
Behavior reports: Track how visitors interact with your site, which pages they visit, how long they stay, and what actions they take.
Conversion tracking: Monitor how effectively your site turns visitors into customers or leads.
NP Digital SEO Analyser – Free
Neil Patel, a well-known digital marketing expert, offers a free SEO Analyzer tool through his NP Digital platform. This tool gives you a quick overview of your website’s SEO health, offering actionable recommendations to improve your site’s performance in search engines.
Key features include:
Site audit: Get a detailed report on your website’s on-page SEO, including issues like broken links, missing meta tags, and slow page speeds.
Competitive analysis: Compare your website’s performance with your competitors to identify where you can improve.
Backlink checker: See which sites are linking to yours and understand the quality of those backlinks.
SimilarWeb – Free and Paid
SimilarWeb is a versatile tool that provides in-depth analysis of your website’s traffic, audience, and engagement metrics. It’s particularly useful for comparing your site with competitors, giving you a broader view of your market landscape.
Key features include:
Traffic analysis: Discover where your visitors are coming from, what pages they visit, and how long they stay.
Audience insights: Learn more about your visitors, including demographics, interests, and geographic locations.
Competitor analysis: Benchmark your performance against competitors to find new growth opportunities.
Marketing channels: See how visitors are finding your site, whether through search engines, social media, or direct traffic.
SEO Rank Checker Tools
Rank checker tools are essential for tracking your website’s position in search engine results for specific keywords. Monitoring your rankings helps ensure that your SEO strategies are working and allows you to make adjustments as needed.
SEMrush – Paid (10 Free Requests)
SEMrush is a powerful SEO tool known for its comprehensive features, including keyword research, competitor analysis, and rank tracking. It’s one of the most popular tools among SEO professionals for good reason.
Key features include:
Keyword rank tracking: Keep track of your website’s rankings for specific keywords over time.
Position tracking: Monitor how your site ranks across different regions and devices.
Competitor analysis: Gain insights into your competitors’ keyword strategies and find opportunities to outperform them.
Historical data: Analyse how your rankings have evolved over time to spot trends and areas for improvement.
Small SEO Tools – Free
Small SEO Tools offers a wide range of free SEO tools, including a basic but effective rank checker. This tool is perfect for small businesses that want to keep an eye on their search engine rankings without spending money.
Key features include:
Instant rank checking: Check the rankings of any website and keyword quickly and easily.
User-friendly interface: No need for technical expertise to use this tool—it’s straightforward and accessible.
Additional tools: Access other free tools for keyword density, plagiarism checking, and backlink analysis.
Moz – Paid
Moz is another big name in the SEO world, offering a suite of tools for keyword research, link building, and rank tracking. Moz’s rank checker is particularly useful for small businesses that want to monitor their search engine performance.
Key features include:
Keyword rank tracking: Monitor your website’s rankings for specific keywords across multiple search engines.
Customisable reports: Get detailed insights into your rankings, helping you make data-driven decisions.
Competitor tracking: Compare your rankings with those of your competitors to identify areas for improvement.
SERP features tracking: See if your keywords trigger special search results, such as featured snippets or local packs.
The Hoth – Free
The Hoth is a digital marketing platform that offers a variety of SEO tools, including a free rank checker. This tool is ideal for small businesses that want to track their search engine rankings without paying for a subscription.
Key features include:
Free rank tracking: Monitor your website’s rankings for any keyword.
Easy-to-use interface: Simple and straightforward, making it easy to check your rankings even if you’re new to SEO.
Additional tools: Explore other free tools for keyword research and backlink analysis.
SEO Keyword Research Tools
Keyword research is the foundation of any successful SEO strategy. The right keywords help you connect with your target audience, drive traffic to your website, and improve your rankings. Here are some of the best tools for keyword research.
Ahrefs – Paid (Free Version Available)
Ahrefs is one of the most robust SEO tools available, offering a wealth of data for keyword research, backlink analysis, and competitor analysis. If you’re serious about SEO, Ahrefs is worth considering.
Key features include:
Keyword Explorer: Get detailed data on search volume, keyword difficulty, and potential traffic for any keyword.
Competitor analysis: See which keywords your competitors are ranking for and identify opportunities to target similar terms.
SERP analysis: Understand what it takes to rank for specific keywords by analyzing the top-ranking pages.
Free version: Access limited features with the free version, which is suitable for small businesses on a budget.
Google Keyword Planner – Free
Google Keyword Planner, offered through Google Ads, is a free tool that helps you find the right keywords for your SEO and pay-per-click (PPC) campaigns. It’s a must-have for small businesses looking to target high-traffic keywords.
Key features include:
Keyword search: Enter phrases, websites, or categories to find new keyword ideas.
Historical data: View search volume trends over time to identify seasonal keywords.
Keyword forecasts: Get predictions on clicks, impressions, and costs for specific keywords.
Google Ads integration: Easily integrate with Google Ads if you’re also running PPC campaigns.
Google Trends – Free
Google Trends is a free tool that lets you explore trending topics and search terms over time. It’s particularly useful for identifying hot topics and seasonal keywords that can drive traffic to your site.
Key features include:
Trending searches: Discover popular search topics in real-time.
Keyword comparisons: Compare the popularity of different search terms over time.
Geographic data: See where specific keywords are most popular, allowing you to tailor your SEO strategy to different regions.
Historical data: Track how search interest in certain topics has changed over time.
AnswerThePublic – Free
AnswerThePublic is a unique tool that generates keyword ideas based on common questions, prepositions, and comparisons. It’s perfect for small businesses looking to create content that directly answers their audience’s queries.
Key features include:
Visual keyword research: See keyword ideas presented in a creative, easy-to-understand format.
Question-based keywords: Identify long-tail keywords and topics your audience is searching for.
Search listening: Gain insights into the most common queries related to your keywords.
Free version: Access limited daily searches with the free version.
SEO Audit Tools
SEO audit tools are crucial for identifying and fixing issues that could be holding your website back in search engine rankings. These tools give you a detailed look at your site’s technical SEO, helping you make necessary improvements.
Screaming Frog – Paid
Screaming Frog is a powerful SEO audit tool that crawls your website to identify technical issues. It’s widely used by SEO professionals and is a great option for small businesses serious about improving their site’s performance.
Key features include:
Comprehensive site crawling: Identify issues like broken links, duplicate content, and missing meta tags.
On-page SEO analysis: Get recommendations for improving your site’s title tags, meta descriptions, and header tags.
XML sitemap generation: Create optimized sitemaps for search engines.
Google Analytics and Search Console integration: Combine data from multiple sources for a deeper analysis.
Lumar (Deepcrawl) – Paid
Lumar, formerly known as Deepcrawl, is an enterprise-level SEO audit tool that offers in-depth insights into your website’s technical health. It’s ideal for small businesses that need a comprehensive audit tool with advanced features.
Key features include:
Detailed site audits: Identify technical SEO issues, including crawl errors, duplicate content, and page speed problems.
Customizable reports: Focus on specific areas of your website’s SEO.
Tool integration: Integrate with other SEO tools and platforms for comprehensive analysis.
Ongoing monitoring: Regularly crawl your site to keep tabs on your website’s health over time.
Seobility – Free
Seobility is a free SEO audit tool that offers a range of features for analyzing and improving your website’s SEO performance. It’s particularly suitable for small businesses that need an easy-to-use audit tool.
Key features include:
Comprehensive site audit: Check for common SEO issues like broken links, duplicate content, and missing meta tags.
On-page SEO analysis: Get recommendations for improving your content and meta tags.
Keyword monitoring: Track your website’s rankings for specific keywords over time.
Backlink analysis: Understand your site’s backlink profile and identify opportunities for link building.
YouTube SEO Tools
Optimising your videos for YouTube, the world’s second-largest search engine, can significantly boost your visibility. The following tools can help you optimise your videos for better reach and engagement.
TubeRanker – Paid
TubeRanker is a YouTube SEO tool designed to help you optimise your videos for higher rankings on the platform. It’s especially useful for small businesses looking to increase their visibility on YouTube.
Key features include:
Video SEO analysis: Get insights into how well your videos are optimised for YouTube search.
Tag generator: Find the best tags for your videos to improve their visibility in search results.
Competitor analysis: See how your videos compare to your competitors’ and identify areas for improvement.
Video ranking tracker: Monitor your videos’ positions in YouTube search results over time.
TubeBuddy – Paid
TubeBuddy is a YouTube-certified SEO tool that offers a wide range of features to help you optimize your videos and grow your channel. It’s an excellent choice for small businesses that want to make the most of their YouTube presence.
Key features include:
Keyword explorer: Find the best keywords and tags for your videos.
Video SEO analysis: Get insights into how well your videos are optimized for search.
A/B testing: Test different video titles, descriptions, and thumbnails to see what works best.
Competitor analysis: Compare your videos’ performance with those of your competitors.
Key Takeaways
Find the right seo company for small businesses is key to standing out in a crowded online marketplace. The right tools can help you improve your rankings, attract more visitors, and grow your business. This guide has covered some of the best SEO platforms available, each offering unique features that can help you achieve your goals.
Remember, SEO is not a one-time task but an ongoing process. As search engine algorithms evolve, so should your strategies. By regularly updating your approach and using the tools mentioned in this guide, you can stay ahead of the competition and ensure your business continues to thrive online.
Recommended SEO software based on our 10+ years in SEO:
SemRush
Whilst being a relatively expensive tool, Semrush data is incomparable to most seo tools out there and the extensiveness of keyword suggestions, through to deep domain insights, it's truly a leading platform and worth investing in if you have the budget.
Wincher
Wincher is a great tool to track keyword positions and one we've used in the past, there is a decent free allowance of keyword positions with upgrades available over 500 keywords.
Answer the public
It's a great tool for uncovering what people are searching for online within your niche. It helps create content ideas for what people are trying to find out.
Moz
A great tool for those focusing on SEO but don't have the budget to afford the likes of SemRush or AHRefs, provides most features businesses need to create a solid standing online.
If you're a retail business, you might want to check this out!
We've built an e-commerce seo company for small businesses that helps you rank your products higher in Google. ClimbSEO helps you find better product keywords, understand your competitors deeper, write better product descriptions and build an all rounded e-commerce SEO strategy.
We use SemRush data, so you get all the same data points and insights in SemRush for a fraction of the price. (£49p/m compared to £129p/m)
In today’s competitive digital landscape, small businesses often struggle to get noticed online. With so many competitors vying for attention, having a solid search engine optimisation (SEO) strategy is no longer optional—it’s essential. SEO is the key to increasing your website’s visibility, attracting more customers, and ultimately driving your business's growth. But with so many SEO software tools out there, how do you choose the right ones?
This guide is designed to help small business owners navigate the often confusing world of SEO software tools. Whether you’re just starting out or looking to refine your strategy, we’ll walk you through the best seo companies for small businesses, highlighting their features and benefits so you can make informed decisions.
What is SEO?
Search engine optimisation, or SEO, refers to the process of improving your website so that it ranks higher on search engine results pages (SERPs). The higher your site ranks, the more visible it becomes to potential customers. SEO involves various tactics, including optimising your website's content, improving its technical structure, and building high-quality backlinks.
But SEO isn’t just about pleasing search engines. It’s also about creating a better experience for your users. When done right, SEO helps your website load faster, makes it easier to navigate, and ensures that your content meets the needs of your audience.
Recommended SEO Software for Small Businesses
Choosing the right SEO software is crucial for small businesses looking to maximise their online visibility. Below, we’ll break down some of the best tools across different categories, from SEO analysis to keyword research, rank checking, and more.
SEO Analysis Tools
SEO analysis tools help you understand how well your website is optimised for search engines. These tools give you a snapshot of your current performance and suggest areas where you can improve.
Google Search Console – Free
Google Search Console is an invaluable tool for anyone looking to improve their website’s presence on Google. And the best part? It’s completely free. This tool gives you insight into how your site is performing on Google, what search terms are bringing in visitors, and any issues that might be hurting your rankings.
Some of the key features include:
Performance reports: These show how often your site appears in search results, which queries are leading users to your site, and the click-through rate (CTR) of those queries.
Index coverage: This report helps you understand which pages on your site have been indexed by Google and alerts you to any problems.
Mobile usability: With more people searching on mobile devices than ever before, this report ensures your website is mobile-friendly.
Issue alerts: Get notified about critical issues like crawl errors, manual actions, and security problems.
Google Analytics – Free
While Google Analytics is primarily a web analytics tool, it’s also essential for any SEO strategy. It tracks and reports website traffic, giving you detailed insights into user behavior, traffic sources, and conversion rates—all crucial data for refining your SEO efforts.
Key features include:
Audience reports: Understand who your visitors are, including demographics, interests, and behavior.
Acquisition reports: See where your traffic is coming from—whether it's search engines, social media, or other referral sites.
Behavior reports: Track how visitors interact with your site, which pages they visit, how long they stay, and what actions they take.
Conversion tracking: Monitor how effectively your site turns visitors into customers or leads.
NP Digital SEO Analyser – Free
Neil Patel, a well-known digital marketing expert, offers a free SEO Analyzer tool through his NP Digital platform. This tool gives you a quick overview of your website’s SEO health, offering actionable recommendations to improve your site’s performance in search engines.
Key features include:
Site audit: Get a detailed report on your website’s on-page SEO, including issues like broken links, missing meta tags, and slow page speeds.
Competitive analysis: Compare your website’s performance with your competitors to identify where you can improve.
Backlink checker: See which sites are linking to yours and understand the quality of those backlinks.
SimilarWeb – Free and Paid
SimilarWeb is a versatile tool that provides in-depth analysis of your website’s traffic, audience, and engagement metrics. It’s particularly useful for comparing your site with competitors, giving you a broader view of your market landscape.
Key features include:
Traffic analysis: Discover where your visitors are coming from, what pages they visit, and how long they stay.
Audience insights: Learn more about your visitors, including demographics, interests, and geographic locations.
Competitor analysis: Benchmark your performance against competitors to find new growth opportunities.
Marketing channels: See how visitors are finding your site, whether through search engines, social media, or direct traffic.
SEO Rank Checker Tools
Rank checker tools are essential for tracking your website’s position in search engine results for specific keywords. Monitoring your rankings helps ensure that your SEO strategies are working and allows you to make adjustments as needed.
SEMrush – Paid (10 Free Requests)
SEMrush is a powerful SEO tool known for its comprehensive features, including keyword research, competitor analysis, and rank tracking. It’s one of the most popular tools among SEO professionals for good reason.
Key features include:
Keyword rank tracking: Keep track of your website’s rankings for specific keywords over time.
Position tracking: Monitor how your site ranks across different regions and devices.
Competitor analysis: Gain insights into your competitors’ keyword strategies and find opportunities to outperform them.
Historical data: Analyse how your rankings have evolved over time to spot trends and areas for improvement.
Small SEO Tools – Free
Small SEO Tools offers a wide range of free SEO tools, including a basic but effective rank checker. This tool is perfect for small businesses that want to keep an eye on their search engine rankings without spending money.
Key features include:
Instant rank checking: Check the rankings of any website and keyword quickly and easily.
User-friendly interface: No need for technical expertise to use this tool—it’s straightforward and accessible.
Additional tools: Access other free tools for keyword density, plagiarism checking, and backlink analysis.
Moz – Paid
Moz is another big name in the SEO world, offering a suite of tools for keyword research, link building, and rank tracking. Moz’s rank checker is particularly useful for small businesses that want to monitor their search engine performance.
Key features include:
Keyword rank tracking: Monitor your website’s rankings for specific keywords across multiple search engines.
Customisable reports: Get detailed insights into your rankings, helping you make data-driven decisions.
Competitor tracking: Compare your rankings with those of your competitors to identify areas for improvement.
SERP features tracking: See if your keywords trigger special search results, such as featured snippets or local packs.
The Hoth – Free
The Hoth is a digital marketing platform that offers a variety of SEO tools, including a free rank checker. This tool is ideal for small businesses that want to track their search engine rankings without paying for a subscription.
Key features include:
Free rank tracking: Monitor your website’s rankings for any keyword.
Easy-to-use interface: Simple and straightforward, making it easy to check your rankings even if you’re new to SEO.
Additional tools: Explore other free tools for keyword research and backlink analysis.
SEO Keyword Research Tools
Keyword research is the foundation of any successful SEO strategy. The right keywords help you connect with your target audience, drive traffic to your website, and improve your rankings. Here are some of the best tools for keyword research.
Ahrefs – Paid (Free Version Available)
Ahrefs is one of the most robust SEO tools available, offering a wealth of data for keyword research, backlink analysis, and competitor analysis. If you’re serious about SEO, Ahrefs is worth considering.
Key features include:
Keyword Explorer: Get detailed data on search volume, keyword difficulty, and potential traffic for any keyword.
Competitor analysis: See which keywords your competitors are ranking for and identify opportunities to target similar terms.
SERP analysis: Understand what it takes to rank for specific keywords by analyzing the top-ranking pages.
Free version: Access limited features with the free version, which is suitable for small businesses on a budget.
Google Keyword Planner – Free
Google Keyword Planner, offered through Google Ads, is a free tool that helps you find the right keywords for your SEO and pay-per-click (PPC) campaigns. It’s a must-have for small businesses looking to target high-traffic keywords.
Key features include:
Keyword search: Enter phrases, websites, or categories to find new keyword ideas.
Historical data: View search volume trends over time to identify seasonal keywords.
Keyword forecasts: Get predictions on clicks, impressions, and costs for specific keywords.
Google Ads integration: Easily integrate with Google Ads if you’re also running PPC campaigns.
Google Trends – Free
Google Trends is a free tool that lets you explore trending topics and search terms over time. It’s particularly useful for identifying hot topics and seasonal keywords that can drive traffic to your site.
Key features include:
Trending searches: Discover popular search topics in real-time.
Keyword comparisons: Compare the popularity of different search terms over time.
Geographic data: See where specific keywords are most popular, allowing you to tailor your SEO strategy to different regions.
Historical data: Track how search interest in certain topics has changed over time.
AnswerThePublic – Free
AnswerThePublic is a unique tool that generates keyword ideas based on common questions, prepositions, and comparisons. It’s perfect for small businesses looking to create content that directly answers their audience’s queries.
Key features include:
Visual keyword research: See keyword ideas presented in a creative, easy-to-understand format.
Question-based keywords: Identify long-tail keywords and topics your audience is searching for.
Search listening: Gain insights into the most common queries related to your keywords.
Free version: Access limited daily searches with the free version.
SEO Audit Tools
SEO audit tools are crucial for identifying and fixing issues that could be holding your website back in search engine rankings. These tools give you a detailed look at your site’s technical SEO, helping you make necessary improvements.
Screaming Frog – Paid
Screaming Frog is a powerful SEO audit tool that crawls your website to identify technical issues. It’s widely used by SEO professionals and is a great option for small businesses serious about improving their site’s performance.
Key features include:
Comprehensive site crawling: Identify issues like broken links, duplicate content, and missing meta tags.
On-page SEO analysis: Get recommendations for improving your site’s title tags, meta descriptions, and header tags.
XML sitemap generation: Create optimized sitemaps for search engines.
Google Analytics and Search Console integration: Combine data from multiple sources for a deeper analysis.
Lumar (Deepcrawl) – Paid
Lumar, formerly known as Deepcrawl, is an enterprise-level SEO audit tool that offers in-depth insights into your website’s technical health. It’s ideal for small businesses that need a comprehensive audit tool with advanced features.
Key features include:
Detailed site audits: Identify technical SEO issues, including crawl errors, duplicate content, and page speed problems.
Customizable reports: Focus on specific areas of your website’s SEO.
Tool integration: Integrate with other SEO tools and platforms for comprehensive analysis.
Ongoing monitoring: Regularly crawl your site to keep tabs on your website’s health over time.
Seobility – Free
Seobility is a free SEO audit tool that offers a range of features for analyzing and improving your website’s SEO performance. It’s particularly suitable for small businesses that need an easy-to-use audit tool.
Key features include:
Comprehensive site audit: Check for common SEO issues like broken links, duplicate content, and missing meta tags.
On-page SEO analysis: Get recommendations for improving your content and meta tags.
Keyword monitoring: Track your website’s rankings for specific keywords over time.
Backlink analysis: Understand your site’s backlink profile and identify opportunities for link building.
YouTube SEO Tools
Optimising your videos for YouTube, the world’s second-largest search engine, can significantly boost your visibility. The following tools can help you optimise your videos for better reach and engagement.
TubeRanker – Paid
TubeRanker is a YouTube SEO tool designed to help you optimise your videos for higher rankings on the platform. It’s especially useful for small businesses looking to increase their visibility on YouTube.
Key features include:
Video SEO analysis: Get insights into how well your videos are optimised for YouTube search.
Tag generator: Find the best tags for your videos to improve their visibility in search results.
Competitor analysis: See how your videos compare to your competitors’ and identify areas for improvement.
Video ranking tracker: Monitor your videos’ positions in YouTube search results over time.
TubeBuddy – Paid
TubeBuddy is a YouTube-certified SEO tool that offers a wide range of features to help you optimize your videos and grow your channel. It’s an excellent choice for small businesses that want to make the most of their YouTube presence.
Key features include:
Keyword explorer: Find the best keywords and tags for your videos.
Video SEO analysis: Get insights into how well your videos are optimized for search.
A/B testing: Test different video titles, descriptions, and thumbnails to see what works best.
Competitor analysis: Compare your videos’ performance with those of your competitors.
Key Takeaways
Find the right seo company for small businesses is key to standing out in a crowded online marketplace. The right tools can help you improve your rankings, attract more visitors, and grow your business. This guide has covered some of the best SEO platforms available, each offering unique features that can help you achieve your goals.
Remember, SEO is not a one-time task but an ongoing process. As search engine algorithms evolve, so should your strategies. By regularly updating your approach and using the tools mentioned in this guide, you can stay ahead of the competition and ensure your business continues to thrive online.
Recommended SEO software based on our 10+ years in SEO:
SemRush
Whilst being a relatively expensive tool, Semrush data is incomparable to most seo tools out there and the extensiveness of keyword suggestions, through to deep domain insights, it's truly a leading platform and worth investing in if you have the budget.
Wincher
Wincher is a great tool to track keyword positions and one we've used in the past, there is a decent free allowance of keyword positions with upgrades available over 500 keywords.
Answer the public
It's a great tool for uncovering what people are searching for online within your niche. It helps create content ideas for what people are trying to find out.
Moz
A great tool for those focusing on SEO but don't have the budget to afford the likes of SemRush or AHRefs, provides most features businesses need to create a solid standing online.
If you're a retail business, you might want to check this out!
We've built an e-commerce seo company for small businesses that helps you rank your products higher in Google. ClimbSEO helps you find better product keywords, understand your competitors deeper, write better product descriptions and build an all rounded e-commerce SEO strategy.
We use SemRush data, so you get all the same data points and insights in SemRush for a fraction of the price. (£49p/m compared to £129p/m)
In today’s competitive digital landscape, small businesses often struggle to get noticed online. With so many competitors vying for attention, having a solid search engine optimisation (SEO) strategy is no longer optional—it’s essential. SEO is the key to increasing your website’s visibility, attracting more customers, and ultimately driving your business's growth. But with so many SEO software tools out there, how do you choose the right ones?
This guide is designed to help small business owners navigate the often confusing world of SEO software tools. Whether you’re just starting out or looking to refine your strategy, we’ll walk you through the best seo companies for small businesses, highlighting their features and benefits so you can make informed decisions.
What is SEO?
Search engine optimisation, or SEO, refers to the process of improving your website so that it ranks higher on search engine results pages (SERPs). The higher your site ranks, the more visible it becomes to potential customers. SEO involves various tactics, including optimising your website's content, improving its technical structure, and building high-quality backlinks.
But SEO isn’t just about pleasing search engines. It’s also about creating a better experience for your users. When done right, SEO helps your website load faster, makes it easier to navigate, and ensures that your content meets the needs of your audience.
Recommended SEO Software for Small Businesses
Choosing the right SEO software is crucial for small businesses looking to maximise their online visibility. Below, we’ll break down some of the best tools across different categories, from SEO analysis to keyword research, rank checking, and more.
SEO Analysis Tools
SEO analysis tools help you understand how well your website is optimised for search engines. These tools give you a snapshot of your current performance and suggest areas where you can improve.
Google Search Console – Free
Google Search Console is an invaluable tool for anyone looking to improve their website’s presence on Google. And the best part? It’s completely free. This tool gives you insight into how your site is performing on Google, what search terms are bringing in visitors, and any issues that might be hurting your rankings.
Some of the key features include:
Performance reports: These show how often your site appears in search results, which queries are leading users to your site, and the click-through rate (CTR) of those queries.
Index coverage: This report helps you understand which pages on your site have been indexed by Google and alerts you to any problems.
Mobile usability: With more people searching on mobile devices than ever before, this report ensures your website is mobile-friendly.
Issue alerts: Get notified about critical issues like crawl errors, manual actions, and security problems.
Google Analytics – Free
While Google Analytics is primarily a web analytics tool, it’s also essential for any SEO strategy. It tracks and reports website traffic, giving you detailed insights into user behavior, traffic sources, and conversion rates—all crucial data for refining your SEO efforts.
Key features include:
Audience reports: Understand who your visitors are, including demographics, interests, and behavior.
Acquisition reports: See where your traffic is coming from—whether it's search engines, social media, or other referral sites.
Behavior reports: Track how visitors interact with your site, which pages they visit, how long they stay, and what actions they take.
Conversion tracking: Monitor how effectively your site turns visitors into customers or leads.
NP Digital SEO Analyser – Free
Neil Patel, a well-known digital marketing expert, offers a free SEO Analyzer tool through his NP Digital platform. This tool gives you a quick overview of your website’s SEO health, offering actionable recommendations to improve your site’s performance in search engines.
Key features include:
Site audit: Get a detailed report on your website’s on-page SEO, including issues like broken links, missing meta tags, and slow page speeds.
Competitive analysis: Compare your website’s performance with your competitors to identify where you can improve.
Backlink checker: See which sites are linking to yours and understand the quality of those backlinks.
SimilarWeb – Free and Paid
SimilarWeb is a versatile tool that provides in-depth analysis of your website’s traffic, audience, and engagement metrics. It’s particularly useful for comparing your site with competitors, giving you a broader view of your market landscape.
Key features include:
Traffic analysis: Discover where your visitors are coming from, what pages they visit, and how long they stay.
Audience insights: Learn more about your visitors, including demographics, interests, and geographic locations.
Competitor analysis: Benchmark your performance against competitors to find new growth opportunities.
Marketing channels: See how visitors are finding your site, whether through search engines, social media, or direct traffic.
SEO Rank Checker Tools
Rank checker tools are essential for tracking your website’s position in search engine results for specific keywords. Monitoring your rankings helps ensure that your SEO strategies are working and allows you to make adjustments as needed.
SEMrush – Paid (10 Free Requests)
SEMrush is a powerful SEO tool known for its comprehensive features, including keyword research, competitor analysis, and rank tracking. It’s one of the most popular tools among SEO professionals for good reason.
Key features include:
Keyword rank tracking: Keep track of your website’s rankings for specific keywords over time.
Position tracking: Monitor how your site ranks across different regions and devices.
Competitor analysis: Gain insights into your competitors’ keyword strategies and find opportunities to outperform them.
Historical data: Analyse how your rankings have evolved over time to spot trends and areas for improvement.
Small SEO Tools – Free
Small SEO Tools offers a wide range of free SEO tools, including a basic but effective rank checker. This tool is perfect for small businesses that want to keep an eye on their search engine rankings without spending money.
Key features include:
Instant rank checking: Check the rankings of any website and keyword quickly and easily.
User-friendly interface: No need for technical expertise to use this tool—it’s straightforward and accessible.
Additional tools: Access other free tools for keyword density, plagiarism checking, and backlink analysis.
Moz – Paid
Moz is another big name in the SEO world, offering a suite of tools for keyword research, link building, and rank tracking. Moz’s rank checker is particularly useful for small businesses that want to monitor their search engine performance.
Key features include:
Keyword rank tracking: Monitor your website’s rankings for specific keywords across multiple search engines.
Customisable reports: Get detailed insights into your rankings, helping you make data-driven decisions.
Competitor tracking: Compare your rankings with those of your competitors to identify areas for improvement.
SERP features tracking: See if your keywords trigger special search results, such as featured snippets or local packs.
The Hoth – Free
The Hoth is a digital marketing platform that offers a variety of SEO tools, including a free rank checker. This tool is ideal for small businesses that want to track their search engine rankings without paying for a subscription.
Key features include:
Free rank tracking: Monitor your website’s rankings for any keyword.
Easy-to-use interface: Simple and straightforward, making it easy to check your rankings even if you’re new to SEO.
Additional tools: Explore other free tools for keyword research and backlink analysis.
SEO Keyword Research Tools
Keyword research is the foundation of any successful SEO strategy. The right keywords help you connect with your target audience, drive traffic to your website, and improve your rankings. Here are some of the best tools for keyword research.
Ahrefs – Paid (Free Version Available)
Ahrefs is one of the most robust SEO tools available, offering a wealth of data for keyword research, backlink analysis, and competitor analysis. If you’re serious about SEO, Ahrefs is worth considering.
Key features include:
Keyword Explorer: Get detailed data on search volume, keyword difficulty, and potential traffic for any keyword.
Competitor analysis: See which keywords your competitors are ranking for and identify opportunities to target similar terms.
SERP analysis: Understand what it takes to rank for specific keywords by analyzing the top-ranking pages.
Free version: Access limited features with the free version, which is suitable for small businesses on a budget.
Google Keyword Planner – Free
Google Keyword Planner, offered through Google Ads, is a free tool that helps you find the right keywords for your SEO and pay-per-click (PPC) campaigns. It’s a must-have for small businesses looking to target high-traffic keywords.
Key features include:
Keyword search: Enter phrases, websites, or categories to find new keyword ideas.
Historical data: View search volume trends over time to identify seasonal keywords.
Keyword forecasts: Get predictions on clicks, impressions, and costs for specific keywords.
Google Ads integration: Easily integrate with Google Ads if you’re also running PPC campaigns.
Google Trends – Free
Google Trends is a free tool that lets you explore trending topics and search terms over time. It’s particularly useful for identifying hot topics and seasonal keywords that can drive traffic to your site.
Key features include:
Trending searches: Discover popular search topics in real-time.
Keyword comparisons: Compare the popularity of different search terms over time.
Geographic data: See where specific keywords are most popular, allowing you to tailor your SEO strategy to different regions.
Historical data: Track how search interest in certain topics has changed over time.
AnswerThePublic – Free
AnswerThePublic is a unique tool that generates keyword ideas based on common questions, prepositions, and comparisons. It’s perfect for small businesses looking to create content that directly answers their audience’s queries.
Key features include:
Visual keyword research: See keyword ideas presented in a creative, easy-to-understand format.
Question-based keywords: Identify long-tail keywords and topics your audience is searching for.
Search listening: Gain insights into the most common queries related to your keywords.
Free version: Access limited daily searches with the free version.
SEO Audit Tools
SEO audit tools are crucial for identifying and fixing issues that could be holding your website back in search engine rankings. These tools give you a detailed look at your site’s technical SEO, helping you make necessary improvements.
Screaming Frog – Paid
Screaming Frog is a powerful SEO audit tool that crawls your website to identify technical issues. It’s widely used by SEO professionals and is a great option for small businesses serious about improving their site’s performance.
Key features include:
Comprehensive site crawling: Identify issues like broken links, duplicate content, and missing meta tags.
On-page SEO analysis: Get recommendations for improving your site’s title tags, meta descriptions, and header tags.
XML sitemap generation: Create optimized sitemaps for search engines.
Google Analytics and Search Console integration: Combine data from multiple sources for a deeper analysis.
Lumar (Deepcrawl) – Paid
Lumar, formerly known as Deepcrawl, is an enterprise-level SEO audit tool that offers in-depth insights into your website’s technical health. It’s ideal for small businesses that need a comprehensive audit tool with advanced features.
Key features include:
Detailed site audits: Identify technical SEO issues, including crawl errors, duplicate content, and page speed problems.
Customizable reports: Focus on specific areas of your website’s SEO.
Tool integration: Integrate with other SEO tools and platforms for comprehensive analysis.
Ongoing monitoring: Regularly crawl your site to keep tabs on your website’s health over time.
Seobility – Free
Seobility is a free SEO audit tool that offers a range of features for analyzing and improving your website’s SEO performance. It’s particularly suitable for small businesses that need an easy-to-use audit tool.
Key features include:
Comprehensive site audit: Check for common SEO issues like broken links, duplicate content, and missing meta tags.
On-page SEO analysis: Get recommendations for improving your content and meta tags.
Keyword monitoring: Track your website’s rankings for specific keywords over time.
Backlink analysis: Understand your site’s backlink profile and identify opportunities for link building.
YouTube SEO Tools
Optimising your videos for YouTube, the world’s second-largest search engine, can significantly boost your visibility. The following tools can help you optimise your videos for better reach and engagement.
TubeRanker – Paid
TubeRanker is a YouTube SEO tool designed to help you optimise your videos for higher rankings on the platform. It’s especially useful for small businesses looking to increase their visibility on YouTube.
Key features include:
Video SEO analysis: Get insights into how well your videos are optimised for YouTube search.
Tag generator: Find the best tags for your videos to improve their visibility in search results.
Competitor analysis: See how your videos compare to your competitors’ and identify areas for improvement.
Video ranking tracker: Monitor your videos’ positions in YouTube search results over time.
TubeBuddy – Paid
TubeBuddy is a YouTube-certified SEO tool that offers a wide range of features to help you optimize your videos and grow your channel. It’s an excellent choice for small businesses that want to make the most of their YouTube presence.
Key features include:
Keyword explorer: Find the best keywords and tags for your videos.
Video SEO analysis: Get insights into how well your videos are optimized for search.
A/B testing: Test different video titles, descriptions, and thumbnails to see what works best.
Competitor analysis: Compare your videos’ performance with those of your competitors.
Key Takeaways
Find the right seo company for small businesses is key to standing out in a crowded online marketplace. The right tools can help you improve your rankings, attract more visitors, and grow your business. This guide has covered some of the best SEO platforms available, each offering unique features that can help you achieve your goals.
Remember, SEO is not a one-time task but an ongoing process. As search engine algorithms evolve, so should your strategies. By regularly updating your approach and using the tools mentioned in this guide, you can stay ahead of the competition and ensure your business continues to thrive online.
Recommended SEO software based on our 10+ years in SEO:
SemRush
Whilst being a relatively expensive tool, Semrush data is incomparable to most seo tools out there and the extensiveness of keyword suggestions, through to deep domain insights, it's truly a leading platform and worth investing in if you have the budget.
Wincher
Wincher is a great tool to track keyword positions and one we've used in the past, there is a decent free allowance of keyword positions with upgrades available over 500 keywords.
Answer the public
It's a great tool for uncovering what people are searching for online within your niche. It helps create content ideas for what people are trying to find out.
Moz
A great tool for those focusing on SEO but don't have the budget to afford the likes of SemRush or AHRefs, provides most features businesses need to create a solid standing online.
If you're a retail business, you might want to check this out!
We've built an e-commerce seo company for small businesses that helps you rank your products higher in Google. ClimbSEO helps you find better product keywords, understand your competitors deeper, write better product descriptions and build an all rounded e-commerce SEO strategy.
We use SemRush data, so you get all the same data points and insights in SemRush for a fraction of the price. (£49p/m compared to £129p/m)
In today’s competitive digital landscape, small businesses often struggle to get noticed online. With so many competitors vying for attention, having a solid search engine optimisation (SEO) strategy is no longer optional—it’s essential. SEO is the key to increasing your website’s visibility, attracting more customers, and ultimately driving your business's growth. But with so many SEO software tools out there, how do you choose the right ones?
This guide is designed to help small business owners navigate the often confusing world of SEO software tools. Whether you’re just starting out or looking to refine your strategy, we’ll walk you through the best seo companies for small businesses, highlighting their features and benefits so you can make informed decisions.
What is SEO?
Search engine optimisation, or SEO, refers to the process of improving your website so that it ranks higher on search engine results pages (SERPs). The higher your site ranks, the more visible it becomes to potential customers. SEO involves various tactics, including optimising your website's content, improving its technical structure, and building high-quality backlinks.
But SEO isn’t just about pleasing search engines. It’s also about creating a better experience for your users. When done right, SEO helps your website load faster, makes it easier to navigate, and ensures that your content meets the needs of your audience.
Recommended SEO Software for Small Businesses
Choosing the right SEO software is crucial for small businesses looking to maximise their online visibility. Below, we’ll break down some of the best tools across different categories, from SEO analysis to keyword research, rank checking, and more.
SEO Analysis Tools
SEO analysis tools help you understand how well your website is optimised for search engines. These tools give you a snapshot of your current performance and suggest areas where you can improve.
Google Search Console – Free
Google Search Console is an invaluable tool for anyone looking to improve their website’s presence on Google. And the best part? It’s completely free. This tool gives you insight into how your site is performing on Google, what search terms are bringing in visitors, and any issues that might be hurting your rankings.
Some of the key features include:
Performance reports: These show how often your site appears in search results, which queries are leading users to your site, and the click-through rate (CTR) of those queries.
Index coverage: This report helps you understand which pages on your site have been indexed by Google and alerts you to any problems.
Mobile usability: With more people searching on mobile devices than ever before, this report ensures your website is mobile-friendly.
Issue alerts: Get notified about critical issues like crawl errors, manual actions, and security problems.
Google Analytics – Free
While Google Analytics is primarily a web analytics tool, it’s also essential for any SEO strategy. It tracks and reports website traffic, giving you detailed insights into user behavior, traffic sources, and conversion rates—all crucial data for refining your SEO efforts.
Key features include:
Audience reports: Understand who your visitors are, including demographics, interests, and behavior.
Acquisition reports: See where your traffic is coming from—whether it's search engines, social media, or other referral sites.
Behavior reports: Track how visitors interact with your site, which pages they visit, how long they stay, and what actions they take.
Conversion tracking: Monitor how effectively your site turns visitors into customers or leads.
NP Digital SEO Analyser – Free
Neil Patel, a well-known digital marketing expert, offers a free SEO Analyzer tool through his NP Digital platform. This tool gives you a quick overview of your website’s SEO health, offering actionable recommendations to improve your site’s performance in search engines.
Key features include:
Site audit: Get a detailed report on your website’s on-page SEO, including issues like broken links, missing meta tags, and slow page speeds.
Competitive analysis: Compare your website’s performance with your competitors to identify where you can improve.
Backlink checker: See which sites are linking to yours and understand the quality of those backlinks.
SimilarWeb – Free and Paid
SimilarWeb is a versatile tool that provides in-depth analysis of your website’s traffic, audience, and engagement metrics. It’s particularly useful for comparing your site with competitors, giving you a broader view of your market landscape.
Key features include:
Traffic analysis: Discover where your visitors are coming from, what pages they visit, and how long they stay.
Audience insights: Learn more about your visitors, including demographics, interests, and geographic locations.
Competitor analysis: Benchmark your performance against competitors to find new growth opportunities.
Marketing channels: See how visitors are finding your site, whether through search engines, social media, or direct traffic.
SEO Rank Checker Tools
Rank checker tools are essential for tracking your website’s position in search engine results for specific keywords. Monitoring your rankings helps ensure that your SEO strategies are working and allows you to make adjustments as needed.
SEMrush – Paid (10 Free Requests)
SEMrush is a powerful SEO tool known for its comprehensive features, including keyword research, competitor analysis, and rank tracking. It’s one of the most popular tools among SEO professionals for good reason.
Key features include:
Keyword rank tracking: Keep track of your website’s rankings for specific keywords over time.
Position tracking: Monitor how your site ranks across different regions and devices.
Competitor analysis: Gain insights into your competitors’ keyword strategies and find opportunities to outperform them.
Historical data: Analyse how your rankings have evolved over time to spot trends and areas for improvement.
Small SEO Tools – Free
Small SEO Tools offers a wide range of free SEO tools, including a basic but effective rank checker. This tool is perfect for small businesses that want to keep an eye on their search engine rankings without spending money.
Key features include:
Instant rank checking: Check the rankings of any website and keyword quickly and easily.
User-friendly interface: No need for technical expertise to use this tool—it’s straightforward and accessible.
Additional tools: Access other free tools for keyword density, plagiarism checking, and backlink analysis.
Moz – Paid
Moz is another big name in the SEO world, offering a suite of tools for keyword research, link building, and rank tracking. Moz’s rank checker is particularly useful for small businesses that want to monitor their search engine performance.
Key features include:
Keyword rank tracking: Monitor your website’s rankings for specific keywords across multiple search engines.
Customisable reports: Get detailed insights into your rankings, helping you make data-driven decisions.
Competitor tracking: Compare your rankings with those of your competitors to identify areas for improvement.
SERP features tracking: See if your keywords trigger special search results, such as featured snippets or local packs.
The Hoth – Free
The Hoth is a digital marketing platform that offers a variety of SEO tools, including a free rank checker. This tool is ideal for small businesses that want to track their search engine rankings without paying for a subscription.
Key features include:
Free rank tracking: Monitor your website’s rankings for any keyword.
Easy-to-use interface: Simple and straightforward, making it easy to check your rankings even if you’re new to SEO.
Additional tools: Explore other free tools for keyword research and backlink analysis.
SEO Keyword Research Tools
Keyword research is the foundation of any successful SEO strategy. The right keywords help you connect with your target audience, drive traffic to your website, and improve your rankings. Here are some of the best tools for keyword research.
Ahrefs – Paid (Free Version Available)
Ahrefs is one of the most robust SEO tools available, offering a wealth of data for keyword research, backlink analysis, and competitor analysis. If you’re serious about SEO, Ahrefs is worth considering.
Key features include:
Keyword Explorer: Get detailed data on search volume, keyword difficulty, and potential traffic for any keyword.
Competitor analysis: See which keywords your competitors are ranking for and identify opportunities to target similar terms.
SERP analysis: Understand what it takes to rank for specific keywords by analyzing the top-ranking pages.
Free version: Access limited features with the free version, which is suitable for small businesses on a budget.
Google Keyword Planner – Free
Google Keyword Planner, offered through Google Ads, is a free tool that helps you find the right keywords for your SEO and pay-per-click (PPC) campaigns. It’s a must-have for small businesses looking to target high-traffic keywords.
Key features include:
Keyword search: Enter phrases, websites, or categories to find new keyword ideas.
Historical data: View search volume trends over time to identify seasonal keywords.
Keyword forecasts: Get predictions on clicks, impressions, and costs for specific keywords.
Google Ads integration: Easily integrate with Google Ads if you’re also running PPC campaigns.
Google Trends – Free
Google Trends is a free tool that lets you explore trending topics and search terms over time. It’s particularly useful for identifying hot topics and seasonal keywords that can drive traffic to your site.
Key features include:
Trending searches: Discover popular search topics in real-time.
Keyword comparisons: Compare the popularity of different search terms over time.
Geographic data: See where specific keywords are most popular, allowing you to tailor your SEO strategy to different regions.
Historical data: Track how search interest in certain topics has changed over time.
AnswerThePublic – Free
AnswerThePublic is a unique tool that generates keyword ideas based on common questions, prepositions, and comparisons. It’s perfect for small businesses looking to create content that directly answers their audience’s queries.
Key features include:
Visual keyword research: See keyword ideas presented in a creative, easy-to-understand format.
Question-based keywords: Identify long-tail keywords and topics your audience is searching for.
Search listening: Gain insights into the most common queries related to your keywords.
Free version: Access limited daily searches with the free version.
SEO Audit Tools
SEO audit tools are crucial for identifying and fixing issues that could be holding your website back in search engine rankings. These tools give you a detailed look at your site’s technical SEO, helping you make necessary improvements.
Screaming Frog – Paid
Screaming Frog is a powerful SEO audit tool that crawls your website to identify technical issues. It’s widely used by SEO professionals and is a great option for small businesses serious about improving their site’s performance.
Key features include:
Comprehensive site crawling: Identify issues like broken links, duplicate content, and missing meta tags.
On-page SEO analysis: Get recommendations for improving your site’s title tags, meta descriptions, and header tags.
XML sitemap generation: Create optimized sitemaps for search engines.
Google Analytics and Search Console integration: Combine data from multiple sources for a deeper analysis.
Lumar (Deepcrawl) – Paid
Lumar, formerly known as Deepcrawl, is an enterprise-level SEO audit tool that offers in-depth insights into your website’s technical health. It’s ideal for small businesses that need a comprehensive audit tool with advanced features.
Key features include:
Detailed site audits: Identify technical SEO issues, including crawl errors, duplicate content, and page speed problems.
Customizable reports: Focus on specific areas of your website’s SEO.
Tool integration: Integrate with other SEO tools and platforms for comprehensive analysis.
Ongoing monitoring: Regularly crawl your site to keep tabs on your website’s health over time.
Seobility – Free
Seobility is a free SEO audit tool that offers a range of features for analyzing and improving your website’s SEO performance. It’s particularly suitable for small businesses that need an easy-to-use audit tool.
Key features include:
Comprehensive site audit: Check for common SEO issues like broken links, duplicate content, and missing meta tags.
On-page SEO analysis: Get recommendations for improving your content and meta tags.
Keyword monitoring: Track your website’s rankings for specific keywords over time.
Backlink analysis: Understand your site’s backlink profile and identify opportunities for link building.
YouTube SEO Tools
Optimising your videos for YouTube, the world’s second-largest search engine, can significantly boost your visibility. The following tools can help you optimise your videos for better reach and engagement.
TubeRanker – Paid
TubeRanker is a YouTube SEO tool designed to help you optimise your videos for higher rankings on the platform. It’s especially useful for small businesses looking to increase their visibility on YouTube.
Key features include:
Video SEO analysis: Get insights into how well your videos are optimised for YouTube search.
Tag generator: Find the best tags for your videos to improve their visibility in search results.
Competitor analysis: See how your videos compare to your competitors’ and identify areas for improvement.
Video ranking tracker: Monitor your videos’ positions in YouTube search results over time.
TubeBuddy – Paid
TubeBuddy is a YouTube-certified SEO tool that offers a wide range of features to help you optimize your videos and grow your channel. It’s an excellent choice for small businesses that want to make the most of their YouTube presence.
Key features include:
Keyword explorer: Find the best keywords and tags for your videos.
Video SEO analysis: Get insights into how well your videos are optimized for search.
A/B testing: Test different video titles, descriptions, and thumbnails to see what works best.
Competitor analysis: Compare your videos’ performance with those of your competitors.
Key Takeaways
Find the right seo company for small businesses is key to standing out in a crowded online marketplace. The right tools can help you improve your rankings, attract more visitors, and grow your business. This guide has covered some of the best SEO platforms available, each offering unique features that can help you achieve your goals.
Remember, SEO is not a one-time task but an ongoing process. As search engine algorithms evolve, so should your strategies. By regularly updating your approach and using the tools mentioned in this guide, you can stay ahead of the competition and ensure your business continues to thrive online.
Recommended SEO software based on our 10+ years in SEO:
SemRush
Whilst being a relatively expensive tool, Semrush data is incomparable to most seo tools out there and the extensiveness of keyword suggestions, through to deep domain insights, it's truly a leading platform and worth investing in if you have the budget.
Wincher
Wincher is a great tool to track keyword positions and one we've used in the past, there is a decent free allowance of keyword positions with upgrades available over 500 keywords.
Answer the public
It's a great tool for uncovering what people are searching for online within your niche. It helps create content ideas for what people are trying to find out.
Moz
A great tool for those focusing on SEO but don't have the budget to afford the likes of SemRush or AHRefs, provides most features businesses need to create a solid standing online.
If you're a retail business, you might want to check this out!
We've built an e-commerce seo company for small businesses that helps you rank your products higher in Google. ClimbSEO helps you find better product keywords, understand your competitors deeper, write better product descriptions and build an all rounded e-commerce SEO strategy.
We use SemRush data, so you get all the same data points and insights in SemRush for a fraction of the price. (£49p/m compared to £129p/m)
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© Copyright 2024, All Rights Reserved by ClimbSEO
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© Copyright 2024, All Rights Reserved by ClimbSEO
© Copyright 2024, All Rights Reserved by ClimbSEO