Product Hunt
#1 Product of the Day
How much money are you leaving
on the table right now?
Own a 6-7 figure online store? Get the most comprehensive conversion-
focused E-commerce Checklist that will skyrocket your sales.
14-Day Results-Driven Money-Back Guarantee
17,643
Satisfied e-commerce owners have already increased
their conversion rates using my E-commerce Checklist.
Watch on
E-commerce Checklist
Share
Product Hunt
#1 Product of the Day
How much money are you leaving
on the table right now?
Own a 6-7 figure online store? Get the most comprehensive conversion-
focused E-commerce Checklist that will skyrocket your sales.
14-Day Results-Driven Money-Back Guarantee
Watch on
E-commerce Checklist
Share
17,643
Satisfied e-commerce owners have already increased
their conversion rates using my E-commerce Checklist.
Product Hunt
#1 Product of the Day
How much money are you
leaving on the table right
now?
Own a 6-7 figure online store? Get the most comprehensive conversion-
focused E-commerce Checklist that will skyrocket your sales.
14-Day Results-Driven Money-Back Guarantee
17,643
Satisfied e-commerce owners have
already increased their conversion rates
using my E-commerce Checklist.
Hey — I’m Fin, the founder of ClimbSEO, the all-in-one SEO platform designed to help businesses climb search rankings and drive more organic traffic.
We’ve helped countless companies optimize their websites, outrank competitors, and increase conversions with data-driven SEO tools—so we know a thing or two about making only stores convert like crazy.
WITH MY E-COMMERCE CONVERSION CHECKLIST
You can drill down your online store and find out where exactly you're leaving (heaps of) money on the table.
With my E-commerce Conversion checklist you can look at over 300 critical checkpoints and cover every single nook-and-cranny of your store’s conversion process.
The checklist will show you all the quick-wins you can implement right now to significantly increase your average order value and conversion rates.
@wilhelmr · May 5, 2024 via Facebook
I've seen my fair share of checklists during the years, this one
takes the cake.
Looks super comprehensive and it's
ACTIONABLE.
Superb job @TomS
Wilhelm Rahn
Product manager/Designer
WITH MY E-COMMERCE CONVERSION CHECKLIST
You can drill down your online store and find out where exactly you're leaving (heaps of) money on the table.
With my E-commerce Conversion checklist you can look at over 300 critical checkpoints and cover every single nook-and-cranny of your store’s conversion process.
The checklist will show you all the quick-wins you can implement right now to significantly increase your average order value and conversion rates.
@wilhelmr · May 5, 2024 via Facebook
I've seen my fair share of checklists during the years, this one
takes the cake.
Looks super comprehensive and it's
ACTIONABLE.
Superb job @TomS
Wilhelm Rahn
Product manager/Designer
😱
The 3 biggest mistakes most online
stores make
Working as a conversion designer for the past 15 years, I’ve learned
that most conversion-killing mistakes boil down to the basics.
If your store lacks clarity, doesn’t convey the necessary trust and
overwhelms your visitors with unnecessary details … then it’s not
going to reach its full potential in terms of sales and profits.
Far from it, in fact.
After reviewing dozens of online stores I’ve noticed that almost ALL
of them are making the same 3 conversion-killing mistakes.
Here’s where most stores go wrong:
They make their checkout process needlessly complicated and
confusing.
Their product pages don’t include all of the crucial, must-have sales
elements.
They don’t offer a great and effortless mobile shopping experience.
These things matter — because they are actively preventing you
from truly scaling your business.
ASK YOURSELF
How much faster would you be able to
grow if your
conversion rates doubled?
You could be just three easy steps away from reaching another 100… 200…
1000 sales per day.
All you need to do is click the button below and buy the most comprehensive
conversion-focused e-commerce checklist on the planet.
17,643
Satisfied e-commerce owners have already increased
their conversion rates using my E-commerce Checklist.
@dejanlukic · Apr 5, 2024
This is great! From now on all I need is that spreadsheet to show
my customers what's their current status and what they need to
do! I LOVE IT!
Dejan Lukic
Marketing Ad Specialists
🔥
Worried about the
rising costs of advertising?
Here’s a crazy thing:
Almost every store I’ve audited recently seemed to be facing
the exact same problem:
A steady increase in customer acquisition costs
All of these store owners (or their teams) were spending
hundreds of hours every month optimizing their ad
campaigns… yet every single year — without fail! — it’s been
getting more and more expensive to convert website visitors
into buyers.
But what if I told you that your
ads aren’t the problem?
Instead, here’s the problem: Your online store simply isn’t fully
optimized to turn visitors into buyers.
The job of your ads is to bring clicks to your website.
The job of your website is to convert them into customers.
💡
This is where
Conversion Rate Optimization
(CRO) comes into play
Every dollar that you invest in CRO today will make you $100 over the next 12
months… and then another $100 the year after that… and then another $100
the year after that.
With a high-converting store you’re going to see a sharp and immediate drop in customer acquisition costs, coupled with a significant increase of your average order value. Now, both of these effects combined will make your ad campaigns truly work for you.
17,643
Satisfied e-commerce owners have already increased
their conversion rates using my E-commerce Checklist.
Find the
lowest-hanging fruit
on
your online store
Now, first things first… If you decide to buy my Conversion Checklist
and you’re left with a useless and difficult-to-understand checklist,
then you are no closer to your goals than you were before.
Instead, I’ve made it my mission to make things as clear as possible
for you.
HERE IS MY PROMISE
The checklist will give you clear,
actionable steps that will:
decrease your customer acquisition costs
increase your average order value
skyrocket your conversion rates.
With my E-commerce Checklist you’ll be able to drill down into every aspect of your online store, armed with a list of over 300 important checkpoints and 15+ years of my conversion design experience, so you are going to squeeze every last drop of conversions from every single store element.
And finally, the checklist will tell you exactly which steps you need to take, so
you will be able to implement the changes that require the least amount of
effort and deliver the biggest conversion rate improvement right off the bat.
17,643
Satisfied e-commerce owners have already increased
their conversion rates using my E-commerce Checklist.
Preview of the checklist
(34 out of 300 checkpoints)
Why should you trust it?
As I mentioned above, I’ve designed some of the world’s highest-
converting e-commerce themes. I’ve built (and sold) a 7-figure web
design company, ProteusThemes. And I’ve helped online store owners
bring in 7 figures of additional profits in the last year alone.
I’m a deeply analytical guy at heart and during all of my 15+ years in
the online design industry, I’ve remain“ed obsessed with what truly
works and what doesn’t in the real world. Which changes have an
actual effect on conversion rates. What elements increase sales and
profits, and how.
I’ve been a student of cognitive psychology and behavioral
economics for over a decade, and I’ve built my own CRO heuristic
process on a strong foundation of hundreds of real-world A/B tests.
Bottom line is, I have a deep understanding of what affects online
conversion rates — and I’m happy to share all of this knowledge and
experience with you.
“Alright, I’m sold — how does this work?
1
Buy the most comprehensive E-commerce
Checklist on the planet.
2
Go over every conversion checkpoint and
evaluate your store.
3
Implement the tasks, starting with those that
require the least amount of effort and bring the
biggest effect.
4
Once you’re done with your tasks, start enjoying
looking at the increased revenue that my list
brought to you.
@dejanlukic · Apr 5, 2024
This is great! From now on all I need is that spreadsheet to show
my customers what's their current status and what they need to
do! I LOVE IT!
Dejan Lukic
Marketing Ad Specialists
🔥
Worried about the
rising costs of advertising?
Here’s a crazy thing:
Almost every store I’ve audited recently seemed to be facing
the exact same problem:
A steady increase in customer acquisition costs
All of these store owners (or their teams) were spending
hundreds of hours every month optimizing their ad
campaigns… yet every single year — without fail! — it’s been
getting more and more expensive to convert website visitors
into buyers.
But what if I told you that your
ads aren’t the problem?
Instead, here’s the problem: Your online store simply isn’t fully
optimized to turn visitors into buyers.
The job of your ads is to bring clicks to your website.
The job of your website is to convert them into customers.
💡
This is where
Conversion Rate Optimization
(CRO) comes into play
Every dollar that you invest in CRO today will make you $100 over the next 12
months… and then another $100 the year after that… and then another $100
the year after that.
With a high-converting store you’re going to see a sharp and immediate drop in customer acquisition costs, coupled with a significant increase of your average order value. Now, both of these effects combined will make your ad campaigns truly work for you.
17,643
Satisfied e-commerce owners have already increased
their conversion rates using my E-commerce Checklist.
Find the
lowest-hanging fruit
on
your online store
Now, first things first… If you decide to buy my Conversion Checklist
and you’re left with a useless and difficult-to-understand checklist,
then you are no closer to your goals than you were before.
Instead, I’ve made it my mission to make things as clear as possible
for you.
HERE IS MY PROMISE
The checklist will give you clear,
actionable steps that will:
decrease your customer acquisition costs
increase your average order value
skyrocket your conversion rates.
With my E-commerce Checklist you’ll be able to drill down into every aspect of your online store, armed with a list of over 300 important checkpoints and 15+ years of my conversion design experience, so you are going to squeeze every last drop of conversions from every single store element.
And finally, the checklist will tell you exactly which steps you need to take, so
you will be able to implement the changes that require the least amount of
effort and deliver the biggest conversion rate improvement right off the bat.
17,643
Satisfied e-commerce owners have already increased
their conversion rates using my E-commerce Checklist.
Preview of the checklist
(34 out of 300 checkpoints)
Why should you trust it?
As I mentioned above, I’ve designed some of the world’s highest-
converting e-commerce themes. I’ve built (and sold) a 7-figure web
design company, ProteusThemes. And I’ve helped online store owners
bring in 7 figures of additional profits in the last year alone.
I’m a deeply analytical guy at heart and during all of my 15+ years in
the online design industry, I’ve remain“ed obsessed with what truly
works and what doesn’t in the real world. Which changes have an
actual effect on conversion rates. What elements increase sales and
profits, and how.
I’ve been a student of cognitive psychology and behavioral
economics for over a decade, and I’ve built my own CRO heuristic
process on a strong foundation of hundreds of real-world A/B tests.
Bottom line is, I have a deep understanding of what affects online
conversion rates — and I’m happy to share all of this knowledge and
experience with you.
“Alright, I’m sold — how does this work?
1
Buy the most comprehensive E-commerce
Checklist on the planet.
2
Go over every conversion checkpoint and
evaluate your store.
3
Implement the tasks, starting with those that
require the least amount of effort and bring the
biggest effect.
4
Once you’re done with your tasks, start enjoying
looking at the increased revenue that my list
brought to you.
STOP LEAVING (HEAPS OF) MONEY ON THE TABLE
Get your conversion-focused e-commerce
checklist NOW!
E-commerce Checklist
“The most comprehensive conversion list on the planet”
$97.99
$67
*Additional VAT may apply for EU customers
31% OFF - but only TODAY, on
THURSDAY
Get a checklist that covers every page of your
online store:
Home page
Category page
Product page
Landing page
Cart page
Checkout page
Thank you page
FREE BONUS
100+ design examples of online
stores and conversion elements
You will be redirected to a secure checkout where you can pay with:
After payment, you will get your spreadsheet immediately.
Included:
300 critical conversion checkpoints
Checklist last updated:
March 16th 2025
Shop with Confidence
100% Secured Shopping by Norton
4.86
Based on 245 ratings
STOP LEAVING (HEAPS OF) MONEY ON THE TABLE
Get your conversion-focused e-commerce
checklist NOW!
E-commerce Checklist
“The most comprehensive conversion list on the planet”
$97.99
$67
*Additional VAT may apply for EU customers
31% OFF - but only TODAY, on
THURSDAY
Get a checklist that covers every page of your
online store:
Home page
Category page
Product page
Landing page
Cart page
Checkout page
Thank you page
FREE BONUS
100+ design examples of online
stores and conversion elements
You will be redirected to a secure checkout where you can pay with:
After payment, you will get your spreadsheet immediately.
Included:
300 critical conversion checkpoints
Checklist last updated:
March 16th 2025
4.86
Based on 245 ratings
E-commerce Checklist
“The most comprehensive conversion list on the planet”
$97.99
$67
*Additional VAT may apply for EU customers
31% OFF - but only TODAY, on
THURSDAY
Get a checklist that covers every page of your
online store:
Home page
Category page
Product page
Landing page
Cart page
Checkout page
Thank you page
FREE BONUS
100+ design examples of online
stores and conversion elements
You will be redirected to a secure checkout where you can pay with:
After payment, you will get your spreadsheet immediately.
Included:
300 critical conversion checkpoints
Checklist last updated:
March 16th 2025
Shop with Confidence
100% Secured Shopping by Norton
4.86
Based on 245 ratings
STOP LEAVING (HEAPS OF) MONEY ON THE TABLE
Get your conversion-focused e-
commerce checklist NOW!
14-Day Results-Driven Money-Back Guarantee
I’m confident that the Ultimate E-commerce Conversion Checklist will transform your
business. That’s why I’m offering a results-driven 14-day money-back guarantee.
If you don’t see positive results, after implementing at least three checkpoints, message me
and I’ll
refund 100% of your money.
Your success and satisfaction are my top priorities.
Hey — I’m Fin, the founder of ClimbSEO, the all-in-one SEO platform designed to help businesses climb search rankings and drive more organic traffic.
We’ve helped countless companies optimize their websites, outrank competitors, and increase conversions with data-driven SEO tools—so we know a thing or two about making only stores convert like crazy.
WITH MY E-COMMERCE CONVERSION CHECKLIST
You can drill down your online store and find out where exactly you're leaving (heaps of) money on the table.
With my E-commerce Conversion checklist you can look at over 300 critical checkpoints and cover every single nook-and-cranny of your store’s conversion process.
The checklist will show you all the quick-wins you can implement right now to significantly increase your average order value and conversion rates.
@wilhelmr · May 5, 2024 via Facebook
I've seexn my fair share of checklists during the years, this one takes the
cake.
Looks super comprehensive and it's ACTIONABLE.
Superb job
@jakasmid
Wilhelm Rahn
Product manager/Designer
@wilhelmr · May 5, 2024 via Facebook
I've seexn my fair share of checklists during the years, this one takes the
cake.
Looks super comprehensive and it's ACTIONABLE.
Superb job
@jakasmid
Wilhelm Rahn
Product manager/Designer
Hey — I’m Fin, the founder of ClimbSEO, the all-in-one SEO platform designed to help businesses climb search rankings and drive more organic traffic.
We’ve helped countless companies optimize their websites, outrank competitors, and increase conversions with data-driven SEO tools—so we know a thing or two about making only stores convert like crazy.
WITH MY E-COMMERCE
CONVERSION CHECKLIST
With my E-commerce Conversion checklist you can look at over 300 critical checkpoints and cover every single nook-and-cranny of your store’s conversion process.
The checklist will show you all the quick-wins you can implement right now to significantly increase your average order value and conversion rates.
@wilhelmr · May 5, 2024 via Facebook
I've seexn my fair share of checklists
during the years, this one takes the cake.
Looks super comprehensive and it's
ACTIONABLE.
Wilhelm Rahn
Product manager/Designer
@wilhelmr · May 5, 2024 via Facebook
I've seexn my fair share of checklists
during the years, this one takes the cake.
Looks super comprehensive and it's
ACTIONABLE.
Wilhelm Rahn
Product manager/Designer
Why more than 17,643+ satisfied customers
just ❤️ the E-commerce Checklist
Ela Ustupska · Apr 14, 2024
I'm very grateful to Jaka for making this list. It's very thorough and
therefore very useful for everyone who needs to make an audit of
their online store and everyone who wants to make the store more
efficient. It can also be used as a learning tool, as every position
on the list has a link to an article with more information and
examples of usage. Great stuff! I was planning to prepare such a
list myself for my own work, but never had enough time to do it.
So it was a no-brainer for me to buy the list.
Ela Ustupska
E-commerce UX Designer, www.fabrykawzrostu.pl
Kannan Rajendiran · Mar 20, 2024
This consolidated list is simply awesome. Most of the so call
training, conferences, webinars etc., provide only education.
Yours is straight to the point and the whole list is nothing than
actions.
Kannan R.
E-commerce Store owner, www.ulamart.com
Oyekunle Damola · May 17, 2024
This checklist is the most comprehensive Ecommerce checklist I
have ever come across! It's so detailed, there are tons of elements
that work for even non Ecommerce websites!
Oyekunle D.
Digital Marketing Consultant
Sergio Aoun · Jun 14, 2024
This e-commerce checklist by Jaka is like your CRO bible; you
should keep it with you at all costs while optimizing your e-
commerce website/landing page for conversions; the level of
detail is far beyond extraordinary for a fraction of the price! I am
currently using this checklist to optimize my freelance client's
webstore, and he was astonished by the detail level!Thank you,
Jaka, for saving many e-commerce entrepreneurs' lives!
Sergio Aoun
E-commerce Specialist | Conversion Copywriter | Content Writer
AS I SAID
The checklist will give you clear,
actionable steps that will:
decrease your customer acquisition costs
increase your average order value
skyrocket your conversion rates.
17,643
Satisfied e-commerce owners have already increased
their conversion rates using my E-commerce Checklist.
Why more than 17,643+ satisfied customers
just ❤️ the E-commerce Checklist
Ela Ustupska · Apr 14, 2024
I'm very grateful to Jaka for making this list. It's very thorough and
therefore very useful for everyone who needs to make an audit of
their online store and everyone who wants to make the store more
efficient. It can also be used as a learning tool, as every position
on the list has a link to an article with more information and
examples of usage. Great stuff! I was planning to prepare such a
list myself for my own work, but never had enough time to do it.
So it was a no-brainer for me to buy the list.
Ela Ustupska
E-commerce UX Designer, www.fabrykawzrostu.pl
Kannan Rajendiran · Mar 20, 2024
This consolidated list is simply awesome. Most of the so call
training, conferences, webinars etc., provide only education.
Yours is straight to the point and the whole list is nothing than
actions.
Kannan R.
E-commerce Store owner, www.ulamart.com
Oyekunle Damola · May 17, 2024
This checklist is the most comprehensive Ecommerce checklist I
have ever come across! It's so detailed, there are tons of elements
that work for even non Ecommerce websites!
Oyekunle D.
Digital Marketing Consultant
Sergio Aoun · Jun 14, 2024
This e-commerce checklist by Jaka is like your CRO bible; you
should keep it with you at all costs while optimizing your e-
commerce website/landing page for conversions; the level of
detail is far beyond extraordinary for a fraction of the price! I am
currently using this checklist to optimize my freelance client's
webstore, and he was astonished by the detail level!Thank you,
Jaka, for saving many e-commerce entrepreneurs' lives!
Sergio Aoun
E-commerce Specialist | Conversion Copywriter | Content Writer
AS I SAID
The checklist will give you clear,
actionable steps that will:
decrease your customer acquisition costs
increase your average order value
skyrocket your conversion rates.
17,643
Satisfied e-commerce owners have already increased
their conversion rates using my E-commerce Checklist.
Is your checklist suitable only for WooCommerce or
other platforms as well?
A: My E-commerce Checklist is not platform related, so it’s
useful for any platforms, including Shopify, Magento,
WooCommerce, Wix, BigCommerce, PrestaShop, and dozens of
others.
Our store makes less than 6 figures (less than
$100,000). Will this be valuable for me?
A: It sure will. Conversion Rate Optimization (CRO) is especially
important for newer stores that can’t afford to waste their ad
budget running A/B tests to figure out what works and what
doesn’t.
My E-commerce Checklist will save you both money and time
that you’d spend trying to figure these things out for yourself.
I’ve bought a conversion checklist before. How is this
different?
A: That’s a great question! And the answer is, I’m in a position
where I can offer a unique perspective on your online store and
the things that actually matter.
I’ve built a multi-million dollar design business and created
some of the best-performing e-commerce themes in the world.
I’ve added 7 figures in extra profits to my other clients’ online
businesses in the past 12 months alone. And after 15 years of
experience and hundreds of A/B conversion rate split-tests, I’m
confident that I can give you all of the right tool that will
increase your conversions as soon as you implement them.
Would you like to share the spreadsheet with your
clients?
If you are an agency or a freelancer and you would like to share
the spreadsheet with your clients, either as a manual CRO audit
report or as a bonus to your services, you need to select
the
extended license at the checkout
The extended license still doesn’t allow you to resell the
checklist as a standalone digital product, privately or publicly.
Would you like to resell the E-commerce Checklist?
In that case, you can join our affiliate program and earn a
whopping 50% commission rate. That is $33.5 per sale made.
When a customer clicks your affiliate link, their browser is
“cookied” for 30 days. If he buys the E-commerce checklist
within 30 days, your affiliate is credited with the sale. After 7
days, you will be paid out for that sale.
I’ve still got some questions...
A: Well, let me take care of that! Simply send me an email
(jaka.smid@conversion.design) and I’ll be happy to answer any
of your questions.
AND IF YOU’RE ALL CAUGHT-UP…
It’s time for you to improve your conversion rates today:
17,643
Satisfied e-commerce owners have already increased their
conversion rates using my E-commerce Checklist.
Privacy Policy
Terms of service
Return policy
© Copyright 2025, All Rights Reserved by ClimbSEO
We offer a paint-by-numbers approach
to SEO, helping you rank without the
years of expertise.
© Copyright 2025, All Rights Reserved by ClimbSEO
We offer a paint-by-numbers approach to SEO, helping you rank without the years of expertise.
© Copyright 2025, All Rights Reserved by ClimbSEO
We offer a paint-by-numbers approach to SEO, helping you rank without the years of expertise.
© Copyright 2025, All Rights Reserved by ClimbSEO
😱
The 3 biggest mistakes most
online stores make
Working as a conversion designer for the past 15 years, I’ve learned that most
conversion-killing mistakes boil down to the basics.
If your store lacks clarity, doesn’t convey the necessary trust and overwhelms
your visitors with unnecessary details … then it’s not going to reach its full
potential in terms of sales and profits.
Far from it, in fact.
After reviewing dozens of online stores I’ve noticed that almost ALL of them are
making the same 3 conversion-killing mistakes.
Here’s where most stores go wrong:
They make their checkout process needlessly complicated and
confusing.
Their product pages don’t include all of the crucial, must-have sales
elements.
They don’t offer a great and effortless mobile shopping experience.
These things matter — because they are actively preventing you from truly
scaling your business.
ASK YOURSELF
How much faster would you be able to
grow if your
conversion rates doubled?
You could be just three easy steps away from reaching another 100… 200… 1000
sales per day.
All you need to do is click the button below and buy the most comprehensive
conversion-focused e-commerce checklist on the planet.
17,643
Satisfied e-commerce owners
have already increased their
conversion rates using my E-
commerce Checklist.
Get the E-commerce Checklist now!
14-Day Results-Driven Money-Back
Guarantee
I’m confident that the Ultimate E-commerce Conversion
Checklist will transform your business. That’s why I’m offering
a results-driven 14-day money-back guarantee.
If you don’t see positive results, after implementing at least
three checkpoints, message us and we'll refund 100% of your money.
Is your checklist suitable only for WooCommerce or
other platforms as well?
A: My E-commerce Checklist is not platform related, so it’s useful for any
platforms, including Shopify, Magento, WooCommerce, Wix, BigCommerce,
PrestaShop, and dozens of others.
Our store makes less than 6 figures (less than
$100,000). Will this be valuable for me?
A: It sure will. Conversion Rate Optimization (CRO) is especially important
for newer stores that can’t afford to waste their ad budget running A/B tests
to figure out what works and what doesn’t.
My E-commerce Checklist will save you both money and time that you’d
spend trying to figure these things out for yourself.
I’ve bought a conversion checklist before. How is this
different?
A: That’s a great question! And the answer is, I’m in a position where I can
offer a unique perspective on your online store and the things that actually
matter.
I’ve built a multi-million dollar design business and created some of
the best-performing e-commerce themes in the world. I’ve added 7 figures
in extra profits to my other clients’ online businesses in the past 12 months
alone. And after 15 years of experience and hundreds of A/B conversion
rate split-tests, I’m confident that I can give you all of the right tool that will
increase your conversions as soon as you implement them.
Would you like to share the spreadsheet with your
clients?
If you are an agency or a freelancer and you would like to share the
spreadsheet with your clients, either as a manual CRO audit report or as a
bonus to your services, you need to select
the extended license at the
checkout
The extended license still doesn’t allow you to resell the checklist as a
standalone digital product, privately or publicly.
Would you like to resell the E-commerce Checklist?
In that case, you can join our affiliate program and earn a whopping 50%
commission rate. That is $33.5 per sale made.
When a customer clicks your affiliate link, their browser is “cookied” for 30
days. If he buys the E-commerce checklist within 30 days, your affiliate is
credited with the sale. After 7 days, you will be paid out for that sale.
I’ve still got some questions...
A: Well, let me take care of that! Simply send me an email
(jaka.smid@conversion.design) and I’ll be happy to answer any of your
questions.
AND IF YOU’RE ALL CAUGHT-UP…
It’s time for you to improve your
conversion rates today:
17,643
Satisfied e-commerce owners have
already increased their conversion rates
using my E-commerce Checklist.
Privacy Policy
Terms of service
Return policy
Get in touch with us: jaka.smid(at)conversion.design
😱
The
3 biggest
mistakes
most
online stores make
Working as a conversion designer for the past
15 years, I’ve learned that most conversion-
killing mistakes boil down to the basics.
If your store lacks clarity, doesn’t convey the
necessary trust and overwhelms your visitors
with unnecessary details … then it’s not going
to reach its full potential in terms of sales and
profits.
Far from it, in fact.
After reviewing dozens of online stores I’ve
noticed that almost ALL of them are making
the same 3 conversion-killing mistakes.
Here’s where most stores go
wrong:
They make their checkout process
needlessly complicated and confusing.
Their product pages don’t include all of the
crucial, must-have sales elements.
They don’t offer a great and effortless
mobile shopping experience.
These things matter — because they are
actively preventing you from truly scaling
your business.
ASK YOURSELF
How much faster would you
be able to grow if your
conversion rates doubled?
You could be just three easy steps
away from reaching another 100…
200… 1000 sales per day.
All you need to do is click the button
below and buy the most
comprehensive conversion-focused
e-commerce checklist on the planet.
17,643
Satisfied e-commerce owners have already
increased their conversion rates using my E-
commerce Checklist.
31% OFF - but only TODAY, on
SUNDAY
Product Hunt
#1 Product of the Day
How much money are
you leaving on the table
right now?
Own a 6-7 figure online store? Get the most
comprehensive conversion-focused E-
commerce Checklist that will skyrocket your
sales.
14-Day Results-Driven Money-Back Guarantee
17,643
Satisfied e-commerce owners have already
increased their conversion rates using my E-
commerce Checklist.
31% OFF - but only TODAY, on
SUNDAY
💡
This is where
Conversion Rate Optimization
(CRO) comes into play
Every dollar that you invest in CRO today will make you $100 over the next 12
months… and then another $100 the year after that… and then another $100 the
year after that.
17,643
Satisfied e-commerce owners
have already increased their
conversion rates using my E-
commerce Checklist.
With a high-converting store you’re going to see a sharp and immediate drop in customer acquisition costs, coupled with a significant increase of your average order value. Now, both of these effects combined will make your ad campaigns truly work for you.
Find the
lowest-hanging fruit
on your
online store
Now, first things first… If you decide to buy my Conversion Checklist and you’re
left with a useless and difficult-to-understand checklist, then you are no closer to
your goals than you were before.
Instead, I’ve made it my mission to make things as clear as possible for you.
HERE IS MY PROMISE
The checklist will give you clear,
actionable steps that will:
decrease your customer acquisition costs
increase your average order value
skyrocket your conversion rates.
With my E-commerce Checklist you’ll be able to drill down into every aspect of your online store, armed with a list of over 300 important checkpoints and 15+ years of my conversion design experience, so you are going to squeeze every last drop of conversions from every single store element.
And finally, the checklist will tell you exactly which steps you need to take, so you
will be able to implement the changes that require the least amount of effort and
deliver the biggest conversion rate improvement right off the bat.
17,643
Satisfied e-commerce owners
have already increased their
conversion rates using my E-
commerce Checklist.
Preview of the checklist
(34 out of 300 checkpoints)
Why should you trust it?
As I mentioned above, I’ve designed some of the world’s highest-converting e-
commerce themes. I’ve built (and sold) a 7-figure web design company,
ProteusThemes. And I’ve helped online store owners bring in 7 figures
additional profits in the last year alone.
I’m a deeply analytical guy at heart and during all of my 15+ years in the online
design industry, I’ve remain“ed obsessed with what truly works and what doesn’t
in the real world. Which changes have an actual effect on conversion rates. What
elements increase sales and profits, and how.
I’ve been a student of cognitive psychology and behavioral economics for over a
decade, and I’ve built my own CRO heuristic process on a strong foundation of
hundreds of real-world A/B tests.
Bottom line is, I have a deep understanding of what affects online conversion
rates — and I’m happy to share all of this knowledge and experience with you.
“Alright, I’m sold - how does this work?"
1
Buy the most comprehensive E-commerce
Checklist on the planet.
2
Go over every conversion checkpoint and
evaluate your store.
3
Implement the tasks, starting with those that
require the least amount of effort and bring the
biggest effect.
4
Once you’re done with your tasks, start enjoying
looking at the increased revenue that my list
brought to you.
@dejanlukic · Apr 5, 2024
This is great! From now on all I need is that spreadsheet to show my
customers what's their current status and what they need to do! I LOVE IT!
Dejan Lukic
Marketing Ad Specialists
🔥
Worried about the
rising costs of advertising?
Here’s a crazy thing:
Almost every store I’ve audited recently seemed to be facing the exact
same problem:
A steady increase in customer acquisition costs
All of these store owners (or their teams) were spending hundreds of hours
every month optimizing their ad campaigns… yet every single year —
without fail! — it’s been getting more and more expensive to convert
website visitors into buyers.
But what if I told you that your
ads aren’t the problem?
Instead, here’s the problem: Your online store simply isn’t fully
optimized to turn visitors into buyers.
The job of your ads is to bring clicks to your website.
The job of your website is to convert them into customers.
💡
This is where
Conversion Rate Optimization
(CRO) comes into play
Every dollar that you invest in CRO today will make you $100 over the next 12
months… and then another $100 the year after that… and then another $100 the
year after that.
17,643
Satisfied e-commerce owners
have already increased their
conversion rates using my E-
commerce Checklist.
With a high-converting store you’re going to see a sharp and immediate drop in customer acquisition costs, coupled with a significant increase of your average order value. Now, both of these effects combined will make your ad campaigns truly work for you.
Find the
lowest-hanging fruit
on your
online store
Now, first things first… If you decide to buy my Conversion Checklist and you’re
left with a useless and difficult-to-understand checklist, then you are no closer to
your goals than you were before.
Instead, I’ve made it my mission to make things as clear as possible for you.
HERE IS MY PROMISE
The checklist will give you clear,
actionable steps that will:
decrease your customer acquisition costs
increase your average order value
skyrocket your conversion rates.
With my E-commerce Checklist you’ll be able to drill down into every aspect of your online store, armed with a list of over 300 important checkpoints and 15+ years of my conversion design experience, so you are going to squeeze every last drop of conversions from every single store element.
And finally, the checklist will tell you exactly which steps you need to take, so you
will be able to implement the changes that require the least amount of effort and
deliver the biggest conversion rate improvement right off the bat.
17,643
Satisfied e-commerce owners
have already increased their
conversion rates using my E-
commerce Checklist.
Preview of the checklist
(34 out of 300 checkpoints)
Why should you trust it?
As I mentioned above, I’ve designed some of the world’s highest-converting e-
commerce themes. I’ve built (and sold) a 7-figure web design company,
ProteusThemes. And I’ve helped online store owners bring in 7 figures
additional profits in the last year alone.
I’m a deeply analytical guy at heart and during all of my 15+ years in the online
design industry, I’ve remain“ed obsessed with what truly works and what doesn’t
in the real world. Which changes have an actual effect on conversion rates. What
elements increase sales and profits, and how.
I’ve been a student of cognitive psychology and behavioral economics for over a
decade, and I’ve built my own CRO heuristic process on a strong foundation of
hundreds of real-world A/B tests.
Bottom line is, I have a deep understanding of what affects online conversion
rates — and I’m happy to share all of this knowledge and experience with you.
“Alright, I’m sold - how does this work?"
1
Buy the most comprehensive E-commerce
Checklist on the planet.
2
Go over every conversion checkpoint and
evaluate your store.
3
Implement the tasks, starting with those that
require the least amount of effort and bring the
biggest effect.
4
Once you’re done with your tasks, start enjoying
looking at the increased revenue that my list
brought to you.
@dejanlukic · Apr 5, 2024
This is great! From now on all I need is that spreadsheet to show my
customers what's their current status and what they need to do! I LOVE IT!
Dejan Lukic
Marketing Ad Specialists
🔥
Worried about the
rising costs of advertising?
Here’s a crazy thing:
Almost every store I’ve audited recently seemed to be facing the exact
same problem:
A steady increase in customer acquisition costs
All of these store owners (or their teams) were spending hundreds of hours
every month optimizing their ad campaigns… yet every single year —
without fail! — it’s been getting more and more expensive to convert
website visitors into buyers.
But what if I told you that your
ads aren’t the problem?
Instead, here’s the problem: Your online store simply isn’t fully
optimized to turn visitors into buyers.
The job of your ads is to bring clicks to your website.
The job of your website is to convert them into customers.
@dejanlukic · Apr 5, 2024
This is great! From now on all I need is
that spreadsheet to show my customers
what's their current status and what they
need to do! I LOVE IT!
Dejan Lukic
Marketing Ad Specialists
🔥
Worried about the
rising costs of
advertising?
Here’s a crazy thing:
Almost every store I’ve audited recently
seemed to be facing the exact same
problem:
A steady increase in customer
acquisition costs
All of these store owners (or their teams)
were spending hundreds of hours every
month optimizing their ad campaigns…
yet every single year — without fail! — it’s
been getting more and more expensive to
convert website visitors into buyers.
But what if I told you that your ads aren’t the problem?
Instead, here’s the problem: Your online store
simply isn’t fully optimized to turn visitors into
buyers.
The job of your ads is to bring clicks to your
website.
The job of your website is to convert them
into customers.
💡
This is where
Conversion Rate
Optimization
(CRO) comes into play
Every dollar that you invest in CRO today
will make you $100 over the next 12
months… and then another $100 the
year after that… and then another $100
the year after that.
With a high-converting store you’re going to see a sharp and immediate drop in customer acquisition costs, coupled with a significant increase of your average order value. Now, both of these effects combined will make your ad campaigns truly work for you.
17,643
Satisfied e-commerce owners have already
increased their conversion rates using my E-
commerce Checklist.
31% OFF - but only TODAY, on
SUNDAY
Find the lowest-hanging fruit on your online store.
Now, first things first… If you decide to buy my
Conversion Checklist and you’re left with a
useless and difficult-to-understand checklist,
then you are no closer to your goals than you
were before.
Instead, I’ve made it my mission to make
things as clear as possible for you.
HERE IS MY PROMISE
The checklist will give you clear,
actionable steps that will:
decrease your customer acquisition
costs
increase your average order value
skyrocket your conversion rates.
With my E-commerce Checklist you’ll be
able to drill down into every aspect of
your online store, armed with a list of
over 300 important checkpoints and 15+
years of my conversion design
experience, so you are going to squeeze
every last drop of conversions from every
single store element.
And finally, the checklist will tell you
exactly which steps you need to take, so
you will be able to implement the
changes that require the least amount of
effort and deliver the biggest conversion
rate improvement right off the bat.
17,643
Satisfied e-commerce owners have already
increased their conversion rates using my E-
commerce Checklist.
Preview of the checklist
(34 out of 300 checkpoints)
Why should you trust it?
As I mentioned above, I’ve designed some of
the world’s highest-converting e-commerce
themes. I’ve built (and sold) a 7-figure web
design company, ProteusThemes. And I’ve
helped online store owners bring in 7 figures
additional profits in the last year alone.
I’m a deeply analytical guy at heart and during
all of my 15+ years in the online design
industry, I’ve remain“ed obsessed with what
truly works and what doesn’t in the real world.
Which changes have an actual effect on
conversion rates. What elements increase
sales and profits, and how.
I’ve been a student of cognitive psychology
and behavioral economics for over a decade,
and I’ve built my own CRO heuristic process on
a strong foundation of hundreds of real-world
A/B tests.
Bottom line is, I have a deep understanding of
what affects online conversion rates — and I’m
happy to share all of this knowledge and
experience with you.
“Alright, I’m sold - how does this work?"
1
Buy the most comprehensive E-
commerce Checklist on the planet.
2
Go over every conversion checkpoint and
evaluate your store.
3
Implement the tasks, starting with those
that require the least amount of effort and
bring the biggest effect.
4
Once you’re done with your tasks, start
enjoying looking at the increased revenue
that my list brought to you.
@dejanlukic · Apr 5, 2024
This is great! From now on all I need is
that spreadsheet to show my customers
what's their current status and what they
need to do! I LOVE IT!
Dejan Lukic
Marketing Ad Specialists
🔥
Worried about the
rising costs of
advertising?
Here’s a crazy thing:
Almost every store I’ve audited recently
seemed to be facing the exact same
problem:
A steady increase in customer
acquisition costs
All of these store owners (or their teams)
were spending hundreds of hours every
month optimizing their ad campaigns…
yet every single year — without fail! — it’s
been getting more and more expensive to
convert website visitors into buyers.
But what if I told you that your ads aren’t the problem?
Instead, here’s the problem: Your online store
simply isn’t fully optimized to turn visitors into
buyers.
The job of your ads is to bring clicks to your
website.
The job of your website is to convert them
into customers.
💡
This is where
Conversion Rate
Optimization
(CRO) comes into play
Every dollar that you invest in CRO today
will make you $100 over the next 12
months… and then another $100 the
year after that… and then another $100
the year after that.
With a high-converting store you’re going to see a sharp and immediate drop in customer acquisition costs, coupled with a significant increase of your average order value. Now, both of these effects combined will make your ad campaigns truly work for you.
17,643
Satisfied e-commerce owners have already
increased their conversion rates using my E-
commerce Checklist.
31% OFF - but only TODAY, on
SUNDAY
Find the lowest-hanging fruit on your online store.
Now, first things first… If you decide to buy my
Conversion Checklist and you’re left with a
useless and difficult-to-understand checklist,
then you are no closer to your goals than you
were before.
Instead, I’ve made it my mission to make
things as clear as possible for you.
HERE IS MY PROMISE
The checklist will give you clear,
actionable steps that will:
decrease your customer acquisition
costs
increase your average order value
skyrocket your conversion rates.
With my E-commerce Checklist you’ll be
able to drill down into every aspect of
your online store, armed with a list of
over 300 important checkpoints and 15+
years of my conversion design
experience, so you are going to squeeze
every last drop of conversions from every
single store element.
And finally, the checklist will tell you
exactly which steps you need to take, so
you will be able to implement the
changes that require the least amount of
effort and deliver the biggest conversion
rate improvement right off the bat.
17,643
Satisfied e-commerce owners have already
increased their conversion rates using my E-
commerce Checklist.
Preview of the checklist
(34 out of 300 checkpoints)
Why should you trust it?
As I mentioned above, I’ve designed some of
the world’s highest-converting e-commerce
themes. I’ve built (and sold) a 7-figure web
design company, ProteusThemes. And I’ve
helped online store owners bring in 7 figures
additional profits in the last year alone.
I’m a deeply analytical guy at heart and during
all of my 15+ years in the online design
industry, I’ve remain“ed obsessed with what
truly works and what doesn’t in the real world.
Which changes have an actual effect on
conversion rates. What elements increase
sales and profits, and how.
I’ve been a student of cognitive psychology
and behavioral economics for over a decade,
and I’ve built my own CRO heuristic process on
a strong foundation of hundreds of real-world
A/B tests.
Bottom line is, I have a deep understanding of
what affects online conversion rates — and I’m
happy to share all of this knowledge and
experience with you.
“Alright, I’m sold - how does this work?"
1
Buy the most comprehensive E-
commerce Checklist on the planet.
2
Go over every conversion checkpoint and
evaluate your store.
3
Implement the tasks, starting with those
that require the least amount of effort and
bring the biggest effect.
4
Once you’re done with your tasks, start
enjoying looking at the increased revenue
that my list brought to you.
STOP LEAVING (HEAPS OF) MONEY ON THE
TABLE
Get your conversion-
focused e-commerce
checklist NOW!
E-commerce Checklist
“The most comprehensive conversion list on the
planet”
$97.99
$67
*Additional VAT may apply for EU customers
31% OFF - but only TODAY, on
THURSDAY
Get a checklist that covers every page
of your online store:
Home page
Category page
Product page
Landing page
Cart page
Checkout page
Thank you page
FREE BONUS
100+ design examples of
online stores and conversion elements
You will be redirected to a secure checkout where you
can pay with:
After payment, you will get your spreadsheet
immediately.
Included:
300 critical conversion checkpoints
Checklist last updated:
March 16th 2025
Buy my E-commerce
Checklist Now!
Shop with Confidence
100% Secured Shopping by Norton
4.86
Based on 245 ratings
STOP LEAVING (HEAPS OF) MONEY ON THE
TABLE
Get your conversion-
focused e-commerce
checklist NOW!
E-commerce Checklist
“The most comprehensive conversion list on the
planet”
$97.99
$67
*Additional VAT may apply for EU customers
31% OFF - but only TODAY, on
THURSDAY
Get a checklist that covers every page
of your online store:
Home page
Category page
Product page
Landing page
Cart page
Checkout page
Thank you page
FREE BONUS
100+ design examples of
online stores and conversion elements
You will be redirected to a secure checkout where you
can pay with:
After payment, you will get your spreadsheet
immediately.
Included:
300 critical conversion checkpoints
Checklist last updated:
March 16th 2025
Buy my E-commerce
Checklist Now!
Shop with Confidence
100% Secured Shopping by Norton
4.86
Based on 245 ratings
Why more than 17,643+ satisfied
customers just ❤️ the E-
commerce Checklist
Ela Ustupska · Apr 14, 2024
I'm very grateful to Jaka for making this list. It's very thorough and therefore
very useful for everyone who needs to make an audit of their online store and
everyone who wants to make the store more efficient. It can also be used as a
learning tool, as every position on the list has a link to an article with more
information and examples of usage. Great stuff! I was planning to prepare
such a list myself for my own work, but never had enough time to do it. So it
was a no-brainer for me to buy the list.
Ela Ustupska
E-commerce UX Designer, www.fabrykawzrostu.pl
Kannan Rajendiran · Mar 20, 2024
This consolidated list is simply awesome. Most of the so call training,
conferences, webinars etc., provide only education. Yours is straight to the
point and the whole list is nothing than actions.
Kannan R.
E-commerce Store owner, www.ulamart.com
Oyekunle Damola · May 17, 2024
This checklist is the most comprehensive Ecommerce checklist I have ever
come across! It's so detailed, there are tons of elements that work for even
non Ecommerce websites!
Oyekunle D.
Digital Marketing Consultant
Sergio Aoun · Jun 14, 2024
This e-commerce checklist by Jaka is like your CRO bible; you should keep it
with you at all costs while optimizing your e-commerce website/landing page
for conversions; the level of detail is far beyond extraordinary for a fraction of
the price! I am currently using this checklist to optimize my freelance client's
webstore, and he was astonished by the detail level!Thank you, Jaka, for
saving many e-commerce entrepreneurs' lives!
Sergio Aoun
E-commerce Specialist | Conversion Copywriter | Content Writer
AS I SAID
The checklist will give you clear,
actionable steps that will:
decrease your customer acquisition costs
increase your average order value
skyrocket your conversion rates.
17,643
Satisfied e-commerce owners
have already increased their
conversion rates using my E-
commerce Checklist.
Why more than 17,643+ satisfied
customers just ❤️ the E-
commerce Checklist
Ela Ustupska · Apr 14, 2024
I'm very grateful to Jaka for making this list. It's very thorough and therefore
very useful for everyone who needs to make an audit of their online store and
everyone who wants to make the store more efficient. It can also be used as a
learning tool, as every position on the list has a link to an article with more
information and examples of usage. Great stuff! I was planning to prepare
such a list myself for my own work, but never had enough time to do it. So it
was a no-brainer for me to buy the list.
Ela Ustupska
E-commerce UX Designer, www.fabrykawzrostu.pl
Kannan Rajendiran · Mar 20, 2024
This consolidated list is simply awesome. Most of the so call training,
conferences, webinars etc., provide only education. Yours is straight to the
point and the whole list is nothing than actions.
Kannan R.
E-commerce Store owner, www.ulamart.com
Oyekunle Damola · May 17, 2024
This checklist is the most comprehensive Ecommerce checklist I have ever
come across! It's so detailed, there are tons of elements that work for even
non Ecommerce websites!
Oyekunle D.
Digital Marketing Consultant
Sergio Aoun · Jun 14, 2024
This e-commerce checklist by Jaka is like your CRO bible; you should keep it
with you at all costs while optimizing your e-commerce website/landing page
for conversions; the level of detail is far beyond extraordinary for a fraction of
the price! I am currently using this checklist to optimize my freelance client's
webstore, and he was astonished by the detail level!Thank you, Jaka, for
saving many e-commerce entrepreneurs' lives!
Sergio Aoun
E-commerce Specialist | Conversion Copywriter | Content Writer
AS I SAID
The checklist will give you clear,
actionable steps that will:
decrease your customer acquisition costs
increase your average order value
skyrocket your conversion rates.
17,643
Satisfied e-commerce owners
have already increased their
conversion rates using my E-
commerce Checklist.
Why more than 17,643+
satisfied customers just ❤
the E-commerce Checklist
Ela Ustupska · Apr 14, 2024
I'm very grateful to Jaka for making this
list. It's very thorough and therefore very
useful for everyone who needs to make
an audit of their online store and
everyone who wants to make the store
more efficient. It can also be used as a
learning tool, as every position on the list
has a link to an article with more
information and examples of usage.
Great stuff! I was planning to prepare
such a list myself for my own work, but
never had enough time to do it. So it was
a no-brainer for me to buy the list.
Ela Ustupska
E-commerce UX Designer,
www.fabrykawzrostu.pl
Kannan Rajendiran · Mar 20, 2024
This consolidated list is simply awesome.
Most of the so call training, conferences,
webinars etc., provide only education.
Yours is straight to the point and the
whole list is nothing than actions.
Kannan R.
E-commerce Store owner,
www.ulamart.com
Oyekunle Damola · May 17, 2024
This checklist is the most comprehensive
Ecommerce checklist I have ever come
across! It's so detailed, there are tons of
elements that work for even non
Ecommerce websites!
Oyekunle D.
Digital Marketing Consultant
Sergio Aoun · Jun 14, 2024
This e-commerce checklist by Jaka is
like your CRO bible; you should keep it
with you at all costs while optimizing
your e-commerce website/landing page
for conversions; the level of detail is far
beyond extraordinary for a fraction of the
price! I am currently using this checklist
to optimize my freelance client's
webstore, and he was astonished by the
detail level!Thank you, Jaka, for saving
many e-commerce entrepreneurs' lives!
Sergio Aoun
E-commerce Specialist | Conversion
Copywriter | Content Writer
AS I SAID
The checklist will give you clear,
actionable steps that will:
decrease your customer acquisition
costs
increase your average order value
skyrocket your conversion rates.
17,643
Satisfied e-commerce owners have already
increased their conversion rates using my E-
commerce Checklist.
Why more than 17,643+
satisfied customers just ❤
the E-commerce Checklist
Ela Ustupska · Apr 14, 2024
I'm very grateful to Jaka for making this
list. It's very thorough and therefore very
useful for everyone who needs to make
an audit of their online store and
everyone who wants to make the store
more efficient. It can also be used as a
learning tool, as every position on the list
has a link to an article with more
information and examples of usage.
Great stuff! I was planning to prepare
such a list myself for my own work, but
never had enough time to do it. So it was
a no-brainer for me to buy the list.
Ela Ustupska
E-commerce UX Designer,
www.fabrykawzrostu.pl
Kannan Rajendiran · Mar 20, 2024
This consolidated list is simply awesome.
Most of the so call training, conferences,
webinars etc., provide only education.
Yours is straight to the point and the
whole list is nothing than actions.
Kannan R.
E-commerce Store owner,
www.ulamart.com
Oyekunle Damola · May 17, 2024
This checklist is the most comprehensive
Ecommerce checklist I have ever come
across! It's so detailed, there are tons of
elements that work for even non
Ecommerce websites!
Oyekunle D.
Digital Marketing Consultant
Sergio Aoun · Jun 14, 2024
This e-commerce checklist by Jaka is
like your CRO bible; you should keep it
with you at all costs while optimizing
your e-commerce website/landing page
for conversions; the level of detail is far
beyond extraordinary for a fraction of the
price! I am currently using this checklist
to optimize my freelance client's
webstore, and he was astonished by the
detail level!Thank you, Jaka, for saving
many e-commerce entrepreneurs' lives!
Sergio Aoun
E-commerce Specialist | Conversion
Copywriter | Content Writer
AS I SAID
The checklist will give you clear,
actionable steps that will:
decrease your customer acquisition
costs
increase your average order value
skyrocket your conversion rates.
17,643
Satisfied e-commerce owners have already
increased their conversion rates using my E-
commerce Checklist.